Collaborative teams in LA, SF and NY work with top client brands to create impactful brand experiences with capabilities including advertising, PR, influencer marketing, digital and experiential marketing.
Collaborative teams in LA, SF and NY work with top client brands to create impactful brand experiences with capabilities including advertising, PR, influencer marketing, digital and experiential marketing.
With chaotic schedules and increasing demands, it’s hard to make breakfast a priority. We paired McDonald’s Breakfast with the Kinjaz dance crew. The Kinjaz developed a signature sleepwalking dance move, choreographed a routine and created content for a production that was almost as hot and fresh McDonald’s breakfast.
We went crazy for this film and so did our outreach. Overseeing the Asian American experiential efforts for the film, we built advocacy and support by leveraging untapped opportunities.
Before the new Triple Breakfast Stack came along, McDonald’s had not introduced a new breakfast item to its customers since 2013. Six years is a long time. For millennials, it's an eternity. To launch the massive sandwich, we needed a massive idea. This came in the form of the very first Rise N’ Rave - an early morning dance party that excited early morning risers, influencers and the media.
Launching Flavors of Pride for Jack Daniel's at LA Pride 2018, meant festivalgoers became part of the experience promoting diversity and inclusion. Facial capture technology and projection mapping created a memorable video experience in a one-of-a-kind custom showtruck.
Both bacon and McDonald’s Classics are independently well-loved, but when you bring the two together which is the star? To launch McDonald’s Bacon debate, we created a groundbreaking spot that utilized Asian-American Influencers as the stars, the director and content creators—a first for a McDonald’s broadcast commercial.
We know how to target the right people to make an event both culturally relevant and unforgettable. Launching the new Lexus LS 500 at an elegantly dynamic soiree, we turned more than just heads.